What is Dazhong Dianping?
Dazhong Dianping is like the Chinese version of TripAdvisor. The site has more than 200 million active users, and is the go-to source for reviews of restaurants and shops among people from China. A huge number of tourists from China check the reviews of restaurants before they choose where to eat.
One of the first things they check for is whether or not a restaurant has a Chinese-language menu.
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"From day one Menulingua brought customers in the door, greatly simplified communication and service, and improved customer satisfaction."
Prior to having the QR codes on the tables and at the front of the restaurants, a lot of prospective Chinese customers ignored our restaurants but we definitely saw an increase in business once walk-by traffic could scan for a Chinese menu and within seconds have our accurately translated menu with pictures on the phone.
Now, customers can just point at their selections. It’s more accurate and much much faster. Customers like and staff love it.
I can’t imagine going back to not using Menulingua. It helps us provide good service to an enormous group of potential customers."
Owner of the Salsa Kitchen and Feast Society Restaurants in Chiang Mai, Thailand